I am a designer who specialises in user-interface (UI) and user-experience (UX).
Work
Profile
I am a designer who specialises in user-interface (UI) and user-experience (UX).
Work
Profile
Panda are a group of skilled researchers, designers and developers located in the South-West, led by Product Strategist Alastair Lee. They are experts at figuring out what users need and using research, collaboration and strategy to achieve specific goals.
I was asked to create an identity for Panda that embodies clarity, expertise and approachability. Drawing inspiration from the Basis Grotesque font, I aimed for something instantly recognisable, uncomplicated and modern. The design incorporates ample white space, a simple black-and-white palette and no unnecessary complexities. Also as part of the project I designed the UI for the website, this time going with fonts Cabin and PT Serif and again loads more white-space...
panda.associates
UI, Identity
hello@graemeswinton.com